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Lego and Nintendo tease Super Mario partnership | Pocket Gamer.biz


Lego and Nintendo are teasing a partnership featuring the developer's flagship hero Mario.

The partnership was revealed on Twitter, where a short video was released of a Lego character in the shape of Mario. Both the Lego and Super Mario logos are shown at the end.

It is unclear what exactly this partnership would entail. It is likely to be a new physical Lego product line featuring Mario worlds and characters, though the toy giant is also known for releasing games.

Anything's possible

Mario and co. have appeared in non-Nintendo developed titles before, most notably in the recent Ubisoft Switch title Mario + Rabbids Kingdom Battle, so a TT Games-developed Lego Mario game is not completely beyond the realms of possibility. That said, the studio hasn't shared the Twitter announcement, so it is unlikely to be involved.

This isn't the first slightly odd partnership Nintendo has announced this month. On March 4th, Levi's revealed it was partnering with the Japanese developer to create a new clothing line based on the mustachioed hero.

It certainly makes sense for Nintendo to be licensing its brands out to new avenues - after all, it needs to diversify its portfolio more now that its Switch console makes up 96 per cent of its revenues.



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