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Vivo is now the second-largest smartphone maker in India, overtaking Samsung


In the intense battlezone of a market that India is, a new victor has emerged. Vivo has now overtaken Samsung as the second biggest player in the country. 

India is one of the fastest-growing and biggest smartphone markets in the world, with an estimated 350 million users. This competitive space has finally seen the podium change, as Vivo is now the second-largest smartphone maker in the country, relegating Samsung to the third position. Xiaomi continues to be the market leader with a rather comfortable lead.

According to Canalys’ latest report, Vivo now has a market share of 19.9%, bringing it to the second position behind Xiaomi at 30.6%. Samsung’s share fell to 18.9%. The next spots are occupied by Realme and Oppo.

(Image credit: Canalys)

In terms of shipments, Vivo moved around 6.7 million smartphones in Q1 2020 compared to the 4.5 million devices shipped in Q1 2019, which resulted in 48.9% YoY growth. On the other hand, the Korean giant, Samsung managed to ship 6.3 million smartphones in Q1 2020 compared to the 7.3 million units in the same period last year, that resulted in a negative 13.7% YoY growth and lost the second position to Vivo.

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